visual identity
visual identity
Overmax
A fan brand offering remote-controlled vehicles inspired by real cars. Its DNA is built on fun, community, and boundless excitement, bringing together children, adults, and hobbyists in a shared passion.
Client
Scope of work
UI/UX Design
Overmax
Scope of work
UI/UX Design
Date
2026
2026
Client
Overmax
Date
2026
2026
Scope of work
UI/UX Design
UI/UX Design
iPhone 17 Pro Abstract Stone Mockup 1@2x
mobilex2
Key words
Immersion Dynamism Excitement
Rebellion Fun Storytelling
Immersion Dynamism Excitement
Rebellion Fun Storytelling
Rebellion Fun Storytelling
Immersion Dynamism Excitement
Rebellion Fun Storytelling
Website
A dynamic, immersive experience aligned with the brand narrative. It combines a distinctive, bold visual style with modern solutions, highlighting energy, rebellion, and dynamism. Product presentations evoke emotions - desire, excitement, and the urge to own - while maintaining clarity and a minimalist form. The website also serves as a community hub, engaging users through content, spot maps, and UGC elements, strengthening the sense of belonging.