Comprehensive development of websites for three companies within the BEST Group. Creation of key visuals using design solutions consistent with the BEST brand, while ensuring brand coherence and maintaining the unique character of each individual brand.

Extension of the color palette with additional accent colors. Introduction of subtle differences, such as sharp-edged photos or semi-transparent overlays beneath them. Selection of various types of images - cooler, business-oriented versus warmer, human-focused ones.

The credibility, stability, and experience of both companies are highlighted through websites that are functional, visually appealing, and tailored to the needs of their target audiences. They are perceived as distinct, standout entities while remaining connected to the BEST Group.